Our ICE Platform has been developed to allow for the creation of innovative local Business, Tourism, and Community information channels on iOS and Android devices. By combining augmented reality, location-aware services, geo-targeted and contextualised information, ICE is truly unique. All the data is maintained via a secure integrated cloud-based content delivery and management platform.
Key Benefits and Features
– A totally engaging visitor experience utilising the wow factor of AR Technology
– Local economic driver stimulating footfall & revenue generation for businesses and attractions
– Complete controllability by destination managers and approved businesses over promotions, offers, incentives, news and events
– Fulfilling the Holy Grail of Marketing with 1-2-1 Promotions, Messaging & Notification capabilities
– Localised Geo-Location Targeting and Notification – Users can be targeted within a 6-feet radius of a point of interest or business.
– Unique Time Capsule Feature which allows users to step back in time to view historical images, videos and info on a destination.
– Brings users right to a merchants or attractions door as fully integrated with Google maps & directions
– Businesses can facilitate off-line to digital campaigns with inbuilt Quick Response (QR) functionality
– Full support for embedded social media channels
What We Delivered
- Strategy, Design & User Experience
- Content Management, CRM and eCMS
- Marketing engagement analytics
- Intranets, extranets and communities
- Immersive Communications & Engagement
- Support, Hosting and Facilities Management