i3 Digital on NI Tech Mission to US

Enterprise, Trade and Investment Minister Jonathan Bell and Minister for Employment and Learning, Dr Stephen Farry have said NI tech companies have the innovation and skills to succeed in Silicon Valley.

The Ministers were speaking during a visit to Stanford University’s Design School, where i3 Digital and other NI companies were taking part in a Design Thinking Workshop, hosted by entrepreneur and Consulting Associate Professor Stuart Coulson, as part of the Invest NI Tech Mission.

Jonathan Bell said: “A key part of the NI Tech Mission is not just the people that participants meet, but exposure to the ideas and way of thinking that makes Silicon Valley unique.

“Innovation and finding solutions to problems in a ‘why didn’t I think of that’ way are key components of design thinking. The participants in this week’s NI Tech Mission are the best of the best and I know that they will have the ideas and potential to really benefit from this workshop. I look forward to hearing more in the future about how the knowledge gained from this workshop is being used to create new products and new export success for Northern Ireland companies.”

i3 Digital’s CEO Adrian Bradley took part in the NI Tech Mission, taking the opportunity to promote the company’s Pocket Buddy app, which has already gained traction across the state of Massachusetts. Feedback and interest in the app, which is based on i3 Digital’s Immersive Communications and Engagement (ICE) Platform, has been hugely positive!

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